gemvara color stories

Idea: In a world where “diamonds are a girl’s best friend,” no one is owning the conversation around colored gemstones. Gemvara, a luxury gemstone jewelry brand, partnered with influential “Color Muses” to visually document a day in the life of three very different women. In the end, we captured “Color Stories,” told in an editorial format across social. 

Client: Gemvara

Agency: R/GA

Role: New Business Win, Concepting, Art Direction, Design

Creative Partners: Raegan Allsbrook (CW), The Selby (Photographer)